The National Basketball Association’s Cleveland Cavaliers and The Davey Tree Expert Company have teamed up for a new multi-year agreement highlighted by a community initiative to help make Northeast Ohio greener. Through the league-wide Trees for Threes program, the two Northeast Ohio-based organizations have made a mutual pledge to plant one tree in their home region for every three-pointer made during the upcoming 2021-22 season.
“Trees for Threes is a platform that has had a lasting and significant impact on our region over the years, and we’re excited to keep the tradition going this upcoming season and beyond alongside our partners at Davey,” says Nic Barlage, president and COO of Rock Entertainment Group, owner of the Cavaliers.
More than 2,100 trees have been planted in Northeast Ohio by the Cavaliers and their associated partners, including Davey Tree, since the Trees for Threes program started in 2015. This number will continue to grow exponentially this season and over the span of the new multi-year partnership between the Cavs and Davey.
“Davey Tree’s employees know that trees make a difference – in our lives, in our neighborhoods and in our world. We are so pleased to be part of this initiative that brings more trees to areas in Northeast Ohio,” says Sandra Reid, vice president of corporate communications and strategic planning administration at Davey Tree. “This season we are hoping that the Cavs make lots of threes, so we can plant lots of trees.”
