Putting Plant ID Apps to the Test

A thousand field guides in your pocket, or a total waste? I’ve always fancied myself a bit of a plant-identification nerd. I love pouring over every guidebook I can get my hands on, memorizing the pics and names of plants in hopes of recalling them later when I run into them in the woods. Back […]

Arborists vs. Spotted Lanternfly: a SWOT Analysis

“Where do we currently stand?” is a question that businesses, organizations and even entire industries ask themselves. This can be a useful exercise when deciding to take on a new service offering, comparing yourself to your competitors or taking a simple “State of Our Current Situation” assessment. Probably one of the most common frameworks for […]

Click to listen highlighted text!